This post originally appeared on the BabelQuest blog.
Plenty of people can write good content on B2B-related topics but writing headlines is a slightly different skill; and one that takes practice.
“How do you write a great headline? It’s a question that has set many of the great copywriting brains whirring over the last century or so. The challenge is the same for B2B marketers as it is for everybody else, so to help you we’ve put together the six step BabelQuest guide to writing headlines that help to get your content noticed. They’re not quick wins, but if you can make them part of your routine you’ll see better rankings and more visits.”